Frequently Asked Questions

Q) What will happen to the images I upload?

A) The RE:TRACE team will look at all of the images shared with us. If we consider the image appropriate, it will be displayed on this website. A number of selected images will also become part of a public exhibition displayed within each suburb during Heritage Festival.

For examples of how the images will be displayed, please see the 2017 final displays here.


Q) Why are you asking for these seven specific neighbourhoods?

A) Avondale, Northcote, Onehunga, Wynyard Quarter, Manukau, Panmure and Takapuna are all areas that have been, or will be going through varying levels of development by Panuku Development Auckland. Focussing on these areas provides a way to celebrate the heritage, and the future, of the neighbourhoods.


Q) If Iā€™m submitting historical photos, why are you looking for contemporary photographers as well?

A) Seven photographers, one from each of the neighbourhoods, will produce a photo essay based on the selected area in its current form. These essays will be shown beside the historical photographs we collect from locals.


Q) How long will the images be displayed? Where can I see these images?

A) The exhibitions will be displayed publicly in each participating neighbourhoods throughout the Heritage Festival (Saturday 29 September - Sunday 14 October) and Artweek Auckland (Saturday 6 - Sunday 14 October). Images will also be displayed on the website throughout this time.


Q) Can you explain the exhibitions?

A) During the Heritage Festival & Artweek Auckland, the contemporary work produced by the selected six photographers will be shown beside chosen historical imagery. These collections will be turned into a bespoke public exhibition displayed in each participating neighbourhood.


Q) How will I know if my image/s are being used?

A) We will inform you via email how we will be using your image. If we will not be using it, we will tell you why, too.  


Q) If my image/s are selected, how will I know where they will be displayed?

A) We will inform you of the dates and locations of the displays via email.


Q) What if my images are selected but I decide I don't want them displayed?

A) By uploading or providing us with imagery, you are consenting to the public usage of your images for the RE:TRACE project. Image consent can be changed or withdrawn at any time by notifying us in writing via post or email. We cannot withdraw images already published for the displays.

Email us at:                                                                                                                                         Post to: Fresh Concept, PO Box 1708, Shortland Street, Auckland 1140


Q) I have images but I can't get them onto a computer to send. How can I get them to you?

A) Please contact us via phone (09 600 1240) or email ( and we can make arrangements.


Q) Can I take a picture of the image and upload it? 

A) Yes, that is fine. If the uploaded image isn't the best quality, and we would like to use the image, we will contact you to see if we can arrange to have it scanned.


Q) I don't know if my images are right for this project. How do I know what to send?

A) If you're not sure, you're welcome to upload the photo and we'll get back to you. 


Q) Who is funding this project?

A) Panuku Development Auckland are supporting this project. For more information about Panuku Development Auckland, please check out their website, or feel free to email them at 


Q) Who is delivering this project?

A) Fresh Concept is delivering this project. For more information about Fresh Concept, please check out their website, or feel free to email them at